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Extend the Life of Valuable Media Properties

May 17, 2021 • Written by Camera IQ

Extend the Life of Valuable Media Properties

New data suggests that as the worlds of technology and entertainment converge, companies are well advised to adopt new digital storytelling techniques that create more intimate experiences for their audiences. 

Not only does the use of technology like AR extend the life of valuable properties and programs and increase viewing time. It also lends itself to the creation of seamless consumer-friendly experiences across channels.

“As the coevolution of entertainment and technology continues, it will likely demand new strategies and agile approaches [like AR] for companies and creators” (Deloitte).

 

Find out more about how AR can help your brand connect with today’s media & entertainment consumers.

Download Camera IQ’s State of AR Report

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