Combining a popular AR meme format with high-definition product visualization, Case Face is a fun way for users to become the best-selling Away Bigger Carry-On luggage. The campaign ran both organically on Instagram and in paid campaigns as a Snap Lens Ad. The campaign earned 3.7M impressions across social platforms, a 3X higher share rate than Snap’s ad benchmark, and a 10X increase in engagement. Check out the full case study here.
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